Fix-a-Form Leaflet Labels Used in Cider Promotion
- Published: November 14, 2016
VIENNA, AUSTRIA | In conjunction with Apple Day on October 21, Carlsberg Malaysia launched a promotion to celebrate the day via two local newspapers: The Star and Sin Chew Daily. It was a simple mechanism with a giveaway vouchers to purchase its Somersby Apple Cider.
Fix-a-Form Leaflet Labels were chosen as the medium for the promotion. Fix-a-Form products combine an ordinary printed leaflet with a self-adhesive label to create a leaflet label or multi-page label. They are well-suite
Pemara Labels, which was acquired by Constantia Flexibles Group last year, is the exclusive Fix-a-Form licensee in South East Asia, including Australia and New Zealand.