SPGPrints Screen Makes Packaging Glitter
- Published: September 21, 2017
BOXMEER, THE NETHERLANDS | SPGPrints widens the decorative and security options for premium label and packaging design with the introduction of its RotaMesh Glitter Screen, a nickel rotary screen suitable for applying glitter, lustre, shimmer, and optically variable inks.
Hank Guitjens, commercial manager label printing, SPGPrints, says, “There has been tremendous innovation in reflective inks that create a range of exclusive effects, providing an effective way to differentiate brands and enhance shelf-impact. The new RotaMesh Glitter Screen provides a cost-effective and productive way to incorporate these effects seamlessly in-line, alongside other processes such as flexo, offset, and gravure, and create a distinctive, appealing packaging presentation.”
The company explains that particles for exclusive effects require wide diameters, typically of approximately 70 µm, to enable reflectivity that makes their functionality possible. RotaMesh Glitter Screen features relatively large hole sizes that reportedly facilitate the smooth transfer to the substrate of these delicate particles, without risk of blockage, at high printing speeds.
The product is available in a range of printing widths to 914 mm. Said to be ideal for luxury packaging, cosmetics, and gift-wrap applications, it is suitable for numerous synthetic and paperboard substrates including self-adhesive labels, flexible packaging, and folding cartons and is both reusable and re-imageable.
RotaMesh Glitter Screen makes its global debut at Labelexpo Europe 2017, September 25–28, at the Brussels Expo in Brussels, Belgium, where samples will be available.
