Digital Magazine

Sun Chemical Acquires Transitions Digital Graphics

PARSIPPANY, NJ | Sun Chemical has acquired the assets and business of Transitions Digital Graphics, a supplier of changeable advertising signage and displays that utilize invisible ink.

“Transitions Digital Graphics is a technology company with a compelling advertising display solution that brings an interactive visual experience for consumers,” says Mehran Yazdani, president of Sun Chemical Advanced Materials. “This acquisition will strengthen our strategic initiative in electronic packaging by providing exciting new solutions in point of sale advertising. It also supports our strategy of continued expansion into sustainable high-growth, high-value markets.”

Customers reportedly will benefit from the synergies that will come by combining the complementary portfolio of products from Transitions Digital Graphics with the full range of global technologies and resources from Sun Chemical and DIC Corporation. (Sun is part of the DIC Group.)

“Joining Sun Chemical will accelerate our growth and entry into the global market with Sun Chemical’s strategic CPG and converter partners,” says Erick Couch, chief technology officer of Transitions Digital Graphics. “We are excited to become part of an organization which encompasses values that we also emphasize, including quality, service and innovation.”

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