Dude, Where's My Paper?

Published: December 17, 2006, By pffc-online.com

PRESS RELEASE

COHOES, NY—Folloing this year's relaunch of Mohawk Via, Mohawk Fine Papers has launched Dude, Where's My Paper? at viapaper.com, a new site that offers easy-to-use tools to help designers, printers, and merchants understand the comprehensive new Via papers portfolio.

The restructured Mohawk Via combines Mohawk Vellum, Satin 2.0, Tomohawk Felt, and Via into one all-inclusive product line. The Web site, designed by AdamsMorioka, tackles the information challenge that comes with integrating four brands into one product line containing 35 shades and seven finishes. The site communicates exactly what has happened to the previous brands and helps designers choose the Mohawk Via paper that best suits a project. For more information, visit mohawkpaper.com.