Digital Magazine

PaperWorks Board Called Alternative to SBS

BALA CYNWYD, PA | PaperWorks offers MasterWorks Ultra 100 Whiteback, a new coated recycled board (CRB) that has been engineered as a cost-effective, 100% recycled alternative to solid bleached sulphate (SBS), without sacrificing appearance or performance. Company says the product is the first CRB to offer multiple characteristics and performance attributes similar to SBS, including high brightness of both front and back sides. It is the first offering in a new line that is expected to ultimately include multiple grades for a variety of applications.

“PaperWorks has invested significant resources to create this proprietary technology,” says Jerry Tassone, senior director of sales and marketing for PaperWorks Paperboard Group. “This includes a new machine ‘wet end’ using a fourdrinier process similar to that used in virgin SBS production. Further, our new board offering enables converters to provide their brand owner customers with an environmentally responsible alternative to SBS without sacrificing demanding performance attributes.”

Reported performance and esthetic attributes include a high-brightness clay coating, high stiffness, and low grain ratio to enable processing attributes similar to SBS. Calipers range from 0.012–0.030 and strength-to-weight ratios are said to improved compared to traditional CRB.

MasterWorks Ultra 100 Whiteback is FDA compliant for direct food content and meets the 100% recycled paperboard symbol licensing requirements of the Recycled Paperboard Alliance. It is also Forest Stewardship Council certified.

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