Digital Magazine

Optimism, Sales Reported by CPP EXPO

PARAMUS, NJ | H.A. Bruno, owners of CPP EXPO, report optimism was in the air at the recent event, which was co-located with Print 2013 at McCormick Place in Chicago, September 8–12. Of the 24,645 attendees at the two events, 33% were printing professionals who came seeking the latest in package printing presses.

Ranked number 3 in the overall equipment/products shopped by attendees, converting equipment and processes were sought by industry buyers with thousands of requests noted for applications specifically associated with converting/package printing. These include:

Coating and Laminating 3225
Converting-Flexible Packaging 1514
Converting-Folding Carton 1339
Die-Cutting 2709
Drying/Curing 967
Extrusions 457
Instrumentation/Guide/Controls 433
Package Printing Equipment 2082
Slitting/Rewinding 901

A number of exhibitors commented on the high quality of leads and the many sales opportunities anticipated as a result of interaction on the show floor, and many had confirmed sales as a result of this interaction. Mary Sullivan, director of global marketing for Mark Andy, says, “CPP proved to be a robust event for Mark Andy this year. We found that CPP being co-located with Print 13 gave us a unique presence where we had non-stop activity connecting with many existing and potential customers. We took advantage of the buyers in attendance and promoted our equipment, brands, and new supplies to both commercial and flexo printing audiences. CPP is a unique hybrid show that is key to Mark Andy—it keeps our presence strong in our traditional markets while also uncovering new opportunities.”

Leo Nadolske, president of CPP EXPO, says, “Knowing that each converting segment—meaning tag, label, folding carton, flexible packaging—continues to experience annual growth, it is no wonder the latest innovations in printing equipment and converting solutions are in demand. Our task is to expand the offerings on the show floor, and we intend to do so through tapping into the industry and making sure we stay relevant and on track.”

The next edition of CPP EXPO will take place September 28–October 1, 2014, in Chicago’s McCormick Place Complex (South Building).

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