Full Wrap Labelling For Fish and Seafood

Published: April 27, 2021

The variety of fish and seafood products is almost endless - as is the wide range of pack types and materials. An effective impression at the point of sale can only be successful however, if the pack design is true to the product and brand, as well as being in harmony with the labelling. MULTIVAC's full wrap labelling offers an innovative solution, which makes a lasting impression in the chill cabinet.

MULTIVAC reportedly offers an efficient and attractive alternative with its L 310 full wrap conveyor belt labeller. This flexible model with its patented, servo-driven press-on brushes makes it possible to automatically apply a self-adhesive full wrap label on up to four sides of a pack.

The maximum label width is 500 millimeters, and the labelling output is up to 120 packs per minute. Depending on the requirements, a wide range of thermal transfer or thermal inkjet printers can be integrated into the labeller.

Thanks to the automated labelling process, producers and packers could benefit from a high level of precision, process reliability, and above all throughput. The labeller can be equipped with a zero-downtime function for even higher overall output. Optional label and print inspection ensures, that only perfectly labelled products get onto the market.

With its wide range of suitable label materials and adhesives, MULTIVAC reportedly offers the right solution for every requirement. In addition to PP and PET labels, materials made of paper or from other renewable sources are available for selection.

There are also practically no limits with full wrap labelling, when it comes to application scenarios and design variants. The possibilities range from a banderole for skin packs through to a complete full wrap envelope with cut-out sections and overlapping, and right up to an allover label for tray-packed ready meals.

Depending on the requirement, additional functions such as perforation, opening aids, viewing window or adhesive-free zones can be integrated into the full wrap label.

For more information, visit https://multivac.com.